Master Search Engine Optimization with Live Online Classes
Learn how to improve website visibility, analyze search performance and build effective organic growth strategies. Master keyword research, on-page SEO, technical SEO, link building, content optimization, Google Search Console and SEO analytics through practical projects.
Learn SEO concepts through interactive instructor-led sessions.
Work on keyword research, website audits and optimization tasks.
Explore Search Console, GA4, PageSpeed Insights and other tools.
Develop practical skills for SEO and digital marketing roles.
Become a Skilled SEO Professional.
Search Engine Optimization (SEO) is the
process of improving a website's visibility
in unpaid search engine results.
Our SEO course covers search engine
fundamentals, keyword research,
content optimization, technical SEO,
link building, local SEO and performance
measurement.
Learn how to identify website issues,
develop optimization strategies,
track organic traffic and create
data-driven SEO reports.
SEO Skills You'll Master
Develop essential skills for website optimization, organic search visibility and SEO performance analysis.
Keyword Research
Identify relevant keywords, analyze search intent, evaluate competition and create keyword mapping strategies.
On-Page SEO
Optimize titles, meta descriptions, headings, internal links, images and website content.
Technical SEO
Understand crawling, indexing, XML sitemaps, robots.txt, canonical URLs and Core Web Vitals.
Off-Page SEO
Learn ethical link acquisition, digital PR, backlink analysis and website authority concepts.
Local SEO
Optimize Google Business Profiles, local landing pages, business information and local search presence.
SEO Analytics & Reporting
Measure search performance, analyze organic traffic, build reports and identify optimization opportunities.
Tools You'll Work With
Explore widely used tools for keyword research, website audits, technical analysis and SEO reporting.
SEO Course Syllabus
A structured curriculum covering search fundamentals, technical optimization, content strategy and analytics.
Module 01 — SEO Fundamentals
- Introduction to Search Engine Optimization
- How search engines work
- Crawling, indexing and ranking
- Organic vs paid search
- Search intent and SERP features
- SEO strategy and planning
Module 02 — Keyword Research & Planning
- Types of keywords
- Search intent analysis
- Keyword research tools
- Competitor keyword analysis
- Long-tail keyword research
- Keyword clustering and mapping
Module 03 — On-Page SEO
- Title tags and meta descriptions
- Heading structure
- SEO-friendly URLs
- Content optimization
- Image optimization
- Internal linking
- Structured data fundamentals
Module 04 — Technical SEO
- Technical website audits
- XML sitemaps and robots.txt
- Canonical tags
- Redirects and HTTP status codes
- Mobile-friendly websites
- Core Web Vitals
- Indexing and crawlability issues
- JavaScript SEO fundamentals
Module 05 — Off-Page SEO & Link Building
- Understanding backlinks
- Backlink quality evaluation
- Competitor backlink analysis
- Digital PR fundamentals
- Content-led link acquisition
- Spammy link practices to avoid
Module 06 — Local SEO & WordPress SEO
- Google Business Profile optimization
- Local keyword research
- Local landing pages
- Business citations and reviews
- WordPress SEO settings
- Rank Math and Yoast basics
- SEO-friendly website structure
Module 07 — SEO Analytics & Reporting
- Google Search Console setup
- Performance and indexing reports
- Google Analytics 4 fundamentals
- Organic traffic analysis
- SEO KPIs and goal setting
- Looker Studio reporting
- SEO recommendations and action plans
Module 08 — Advanced SEO & Final Project
- Content strategy and topical coverage
- E-commerce SEO fundamentals
- International SEO introduction
- SEO for AI-driven search experiences
- Complete website SEO audit
- Competitor research
- SEO strategy presentation
- Portfolio case study preparation
Work on Real-World SEO Projects
Apply SEO concepts through practical research, audits and optimization projects.
Complete Website SEO Audit
Evaluate technical issues, metadata, website structure, indexability and page experience. Prepare an actionable SEO audit report.
Keyword & Content Strategy
Research keywords, analyze competitors, map search intent and create a content optimization plan for a sample business website.
SEO Analytics Dashboard
Build a reporting dashboard using search performance metrics, organic traffic trends and measurable SEO KPIs.
Build Your Career in Search Engine Optimization.
SEO skills can help you prepare
for opportunities in digital marketing
agencies, e-commerce businesses,
startups and in-house marketing teams.
Build a portfolio of SEO audits,
keyword strategies and reporting
projects to demonstrate your
practical knowledge.
Questions About the SEO Course
Is SEO suitable for beginners?
Do I need coding knowledge to learn SEO?
Will I learn Google Search Console and GA4?
Does SEO guarantee first-page rankings?
Will I work on practical SEO projects?
What career opportunities can I explore?
Ready to Learn Search Engine Optimization?
Explore SEO training with Placify India and develop practical skills in website optimization, organic search strategy and analytics.